The experiences we create can make someone’s day—or leave them feeling alienated, marginalized, hurt, or angry. It all depends on whether we design for real life: for people with complex emotions, stressed-out scenarios, or simply identities that are different from our own.
In this talk, we’ll look at real-life examples from websites and products, and see how seemingly small design and content decisions can make or break your users’ experience.
- Why being laser-focused on “delight” can cause major design failures
- How to build compassion into every step of your process and strengthen your web experience as a result
- Why all this matters even more in a world where AI and algorithms reign