Too often, projects fail because a product team made big assumptions in the beginning and never looked back. To avoid the risk of months of work and lots of money on an untested idea, many startups have begun using design sprints to vet out their product ideas.
A design sprint is a flexible framework that allows you to fast-forward the impact of a solution to a problem. It is a short, intense effort (a sprint!) conducted by a small, functional team where the results set the direction for the product, service, or feature.
Originally intended for startups, design sprints can bring the same high-value, low-cost benefits startups have enjoyed to any organization. Yes—even for higher education institutions, libraries, and nonprofit organizations where the need for low-cost innovation is at an all-time high.
This session will answer the what, why, when, and how of design sprints and give you the base knowledge to run your own design sprint within your organization.
What you’ll learn:
- What a design sprint is and why it is a great and efficient tool for solving tough problems
- The business value that design sprints can provide
- The five-phase framework for running a design sprint
- How design sprints can empower non-designers to step out of their silos and contribute to solving problems
- When (and when not) to do a design sprint
- How to organize your design sprint to work for your team, business, or institution