Even if you’ve already read Aaron Gustafson’s book, Adaptive Web Design, you’re still going to learn more from him than you thought possible.
Why? Because Aaron isn’t just an authority on building cross-platform experiences — he’s a natural instructor who focuses on practical techniques you can start using now.
As the former group manager of WaSP and the man behind Web Standards Sherpa, Aaron works passionately and tirelessly to advance web standards. He also runs the web consultancy Easy Designs, has authored a slew of articles for .net Magazine and A List Apart, and frequently mentors teams at organizations such as Blue Cross Blue Shield and SAS.
A software developer and programmer, Jared founded User Interface Engineering in 1988. He has more than 15 years of experience conducting usability evaluations on a variety of products, and is an expert in low-fidelity prototyping techniques.
Jared is on the faculty of the Tufts University Gordon Institute and teaches seminars on product usability. He is a member of SIGCHI, the Usability Professionals Association, the Association for Computing Machinery, and the IEEE.
Jared is a recognized authority on user interface design and human factors in computing. He can be seen at conferences for web professionals around the world including An Event Apart, UX London and UX Immersion 2012.
Jeffrey founded and is executive creative director of Happy Cog™, a high-end web design agency named “Design Agency of the Year” in the 2010 .net Awards. He publishes the industry-leading magazine A List Apart “for people who make websites;” has written two books, notably the foundational web standards text, Designing With Web Standards 3rd Edition with Ethan Marcotte. Jeffrey co-hosts “The Big Web Show” with Dan Benjamin (“Video Podcast of the Year,” 2010 .net Awards) and is a faculty member at the Interaction Design MFA program at the School of Visual Arts.
Jeffrey serves on the Advisory Boards of SXSW Interactive and Rosenfeld Media (Emeritus) and is a co-founder of The Deck advertising network. Before becoming a web designer, he worked as a composer and musician and as a writer for The Washington Post.
Molly E. Holzschlag is a well-known Web standards advocate, instructor, and author. She is the former Group Lead for the Web Standards Project (WaSP) and an invited expert to the HTML and CSS working groups at the World Wide Web Consortium (W3C).
Via each of these roles, Molly works to educate designers and developers on using Web technologies in practical ways to create highly sustainable, maintainable, accessible, interactive and beautiful Web sites for the global community.
Among her thirty-plus books is the The Zen of CSS Design, co-authored with Dave Shea. The book artfully showcases the most progressive csszengarden.com designs. A popular and colorful individual, Molly has a particular passion for people, blogs, and the use of technology for social progress.
Whitney Hess runs a user experience strategy consultancy based in New York City. She believes empathy builds empires.
As the lead user experience strategist for The King Center Imaging Project – the digitization of more than 1 million documents and photos from Martin Luther King Jr.’s personal family archive – Whitney facilitated a product strategy workshop, conducted user research and developed personas to define the target users for the living memorial’s new website.
Her most robust research project to date was for the U.S. Holocaust Memorial Museum’s website redesign, the result of which was a set of eight design personas to communicate attitudes, motivations and behaviors of the institution’s key constituents, including teachers, students, family historians, academics, activists, donors and general visitors.
Whitney has a passion for elevating educational experiences and received a Master in Human-Computer Interaction (HCI) and a Bachelor of Arts in Professional Writing and HCI, both from Carnegie Mellon University.
She writes about improving the human experience on her blog, Pleasure and Pain.