presented by

edUi Conference

October 24-26

Charlottesville, VA


Carrie Hane


Carrie Hane is a content strategy consultant with over 15 years’ experience in web and content strategy, usability, and digital transformation. She helps teams create processes that stick. With a combination of consulting and in-house experience, her approach to content management and strategy focuses on clarity, consistency, and common sense. Before returning to consulting in 2015, Carrie was Web Director at the American Society of Civil Engineers, where she oversaw a full strategic overhaul of their web and social media presence. She’s an advocate for practicality, strategic nagging, and getting things done.


Donna Spencer



As a user experience consultant, Donna designs websites, web applications and mobile apps. She has worked with a wide range of client types, including government, telecommunications, insurance, retail, not-for-profit, higher education and many more.

In a UX career of over 18 years, Donna has written three books: on information architecture, card sorting and writing for the web. Donna regularly teaches workshops, mentors startups, writes articles for online magazines, and is a technical editor for Smashing Magazine. Recognized internationally as a leading UX practitioner, Donna has spoken at conferences around the world including UX New Zealand, EuroIA, UX Australia, IA Summit, UX Hong Kong, and Web Directions.


Jason Woodward

Cornell University


Jason Woodward is a Consulting Programmer for Cornell University and is Principal at State & Plain. He has been a professional web developer since 1996. He prefers to approach problems from a systems thinking and data modeling perspective, which is constantly at odds with his get-it-done urges. He holds a B.S. and M.Eng in computer science from Cornell University, which can probably be blamed for all that.


Jen Golbeck

University of Maryland, College Park

Jen Golbeck

Jen Golbeck is Director of the Social Intelligence Lab and an Associate Professor in the College of Information Studies at the University of Maryland, College Park.

Her research focuses on analyzing and computing with social media. This includes predicting information about people, and using the results to design and build systems that improve the way people interact with information online.

She began studying social media from the moment it emerged on the web a decade ago, and is a pioneer in the field of social data analytics, discovering people’s hidden attributes from their online behavior, and a leader in creating human-friendly security and privacy systems.


Josh Clark

Big Medium


Josh Clark is founder of Big Medium, a design agency specializing in connected devices, mobile experiences, and responsive web design. His clients include Samsung, Time Inc, TechCrunch, Entertainment Weekly, eBay, O’Reilly Media, and many others. Josh has written several books, including Designing for Touch (A Book Apart, 2015) and Tapworthy: Designing Great iPhone Apps (O’Reilly, 2010). Always eager to talk about what’s next for digital interfaces, Josh has spoken at conferences around the world including:

  • An Event Apart
  • UX Bucharest
  • Smashing Conference
  • Amuse UX
  • UX Lisbon

Before the internet swallowed him up, Josh was a producer of national PBS programs at Boston’s WGBH. He shared his three words of Russian with Mikhail Gorbachev, strolled the ranch with Nancy Reagan, hobnobbed with Rockefellers, and wrote trivia questions for a prime-time game show. In 1996, he created the uberpopular “Couch-to-5K” (C25K) running program, which has helped millions of skeptical would-be exercisers take up jogging. (His motto is the same for fitness as it is for software user experience: no pain, no pain.)


Steve Krug

Advanced Common Sense

Steve Krug color 300dpi

Steve Krug (pronounced “kroog”) is best known as the author of Don’t Make Me Think: A Common Sense Approach to Web Usability. First published in 2000 and now in its third edition with over 450,000 copies in print, this book has served as almost everyone’s introduction to usability and user experience design.

In 2010, he followed it with the usability testing handbook Rocket Surgery Made Easy: The Do-It-Yourself Guide to Finding and Fixing Usability Problems.

The books were based on the 25+ years he’s spent as a usability consultant for a wide variety of clients like Apple, Bloomberg, IBM, Lexus, NPR, the International Monetary Fund, and many others.

His consulting firm, Advanced Common Sense (which he describes as “just me and a few well-placed mirrors”) is based just outside Boston, Massachusetts.

Steve currently spends most of his time teaching usability workshops, consulting, and watching old black and white movies from the thirties and forties.